Archive for January, 2008

The Lazy Marketer Review – An Honest Review Of Confesssions of a Lazy Super Affiliate

Thursday, January 31st, 2008

It’s not too often that an affiliate manual comes along that I’ll actually buy, much less implement.

Most of the products are simply a bunch of “me too” products.

Affiliate manuals tend to come in two flavors. The first group says something about building lists, then marketing the crap out of that list. The second group says let’s build sites and send pay per click traffic to them.

I have nothing against either one of them. Both work. The problem is that both require substantial testing and knowledge to use effectively.

However, in Confessions of a Lazy Super Affiliate, author Chris Rempel puts a whole new twist on things. In fact, he actually uses a system that is similar to what I’ve been using over the past year and a half.

He teaches you how to build sites that get really targeted traffic designed to convert well – i.e. desperate keywords. While you’re not gonna get millions of visitors per day by using this system, you will get people who are in need of a solution. It’s your job to provide them that solution in the form of an affiliate offer.

That’s the jist of it. The trick is actually getting that traffic, and as someone who understands search engine optimization, I have to admit that Chris really knows what he’s talking about in his ebook, “The Lazy Marketer.”

I think that’s the part that surprised me the most. He not only understood affiliate marketing – he understood search engine optimization and has combined the two beautifully.

However, while revealing that particular system was somewhat innovative, I wouldn’t call it earth shattering. It’s really just an advanced combination of Bum Marketing and Affiliate Project X (but it is darn effective).

The part of the system that made me decide I actually need to own it was what he calls viral software marketing. He revealed to me a traffic generation strategy I’d never even heard of! I’ll be honest, that doesn’t happen too often anymore. Basically what you do in this part of the system is create simple yet useful programs (or outsource it, which is what I’m doing since I’m not a programmer), then you distribute them to the top software directories.

The results can be impressive – thousands of extra visitors per day.

So would I recommend that you buy Confessions of a Lazy Super Affiliate? I would. In fact, I’m recommending it as my top pick if you want to start making money online in 2008.

I actually am actually budgeting several thousand dollars for the development of these type of sites myself despite having plenty of other projects on my plate. That’s how confident I am in this system, I’m sticking a lot of my own money into using it – something I rarely do especially for cheap little eBooks like this one.

Click here to learn more about Chris Rempel’s Confessions of a Lazy Super-Affiliate.

Posted in Affiliate Marketing, Product Reviews | No Comments »

Why Would Anyone Reveal Their Moneymaking Secrets In An eBook?

Wednesday, January 30th, 2008

Why Would Anyone Reveal Their Money Making Secrets In An eBook?

A couple days ago I sent out an email to a list of eBay sellers promoting a product on how to import products from overseas.

If you want to read the entire email, you can do so here. You’ll notice that I actually kept it fairly hype free since that’s not really my style.

I didn’t get a lot of response from it, however, I did get one reply from a man I’ll call “David.”

Here’s what he said, “Hi Gary,

Why would someone that is making $20,000.00 to $30,000.00 be selling how to e-books.

I know they got tired of counting the cash.”

Obviously, he’s pretty skeptical that some making over $200,000 a year would sell a $40 eBook.

So why would someone who is making over $200,000 a year in the importing business start selling eBooks that reveal all their secrets for a mere $40?

Here’s the simple answer: To make more money!

I know that most people out there would be thrilled to be making $200,000/year, heck most people would be thrilled to just be making $100,000/year. However, that’s not how high achievers think. Once they are making good money they start to think, “Okay, this is great. Now what can I do to make even MORE money? And how can I make that money for less work?”

While it’s hard to get rich just selling one eBook to people, there are plenty of good reasons to have one.

1) It establishes you as an expert in the industry which can lead to speaking and consulting engagements – which pay quite well.
2) Selling information is less work than selling physical products. When the information is digital, there’s no fulfillment process. Once the system is setup, you just answer support questions and the rest takes care of itself on autopilot.
3) No inventory. When you sell an eBook, there’s no inventory to stock. You can make money without needing a lot of space to stock and store your inventory.
4) Backend. It’s well known that people trying to make money online are voracious buyers. They buy and buy and buy. So while he may only make a little bit of money on his $40 ebook after paying affiliates and other fees, he now has a list of proven buyers. He can offer other higher priced services (like personal coaching) and products (like home study courses) to his list later.

So next time you wonder why someone would reveal their money making secrets, keep in mind that it’s not for altruistic reasons. The bottom line is that they’re looking to make money, and by telling you’re their best stuff, word gets around that they’re materials really work, and they make even more sales.

Sure, you get a warm fuzzy feeling when somebody sends you an email or gives you a call and thanks you for helping them out. However, if there wasn’t some profit motivation in there somewhere, people wouldn’t reveal their secrets.

Since I like to practice what I preach, the profit motivation of this blog post is to have you take a look at this cool course on how to create your own information products. I’ve already told you why they rock, and I’ve actually got 9 products slated for release in 2008 myself. While there are plenty of products out there on this topic, I like this one best because of how it’s setup. Everyday it gives you one step to do. And it covers all the little details that people typically get hung up on, a big plus, and the reason why I purchased it myself.

Take a look at it – it’s called Info-Product Dashboard – I’m highly recommending this product to you if you’d like to make some more money this year.

Posted in Internet Marketing | No Comments »