Mobile Marketing 101 – The Next Frontier Of Advertising

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Fifteen years ago, a few smart people decided that this whole Internet thing was more than just a fad and that there was going to be serious money to make… they just weren’t sure how yet.  They jumped in anyway and many of those early pioneers got obscenely rich. There is still plenty of money [...]

Online Advertising Revenue Overtakes Print Newspaper Revenue For The First Time

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According to StateOfTheMedia.org, online advertising revenue has overtaken print advertising revenue on news sites for the first time ever. Newspaper circulation has been declining slowly over the past two decades, but over the past three years, there has been a sharp drop in circulation numbers with many newspapers reporting double digit percentage drops in their [...]

Is Groupon Worth It – A Guide To Groupon For Small Business Owners

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Is Groupon Worth It – A Guide To Groupon For Small Business Owners Groupon has been in the news a lot lately and if you haven’t heard of it yet, your customers probably have.  With recent announcements of $950 million in funding, its Superbowl commercial, spurning a $6 billion buyout offer from Google, being named [...]

How To Get Traffic To Your Small Business Website – Traffic Generation 101

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It amazes me how many otherwise smart business owners really have no clue about all this “online stuff.”  I guess I should be happy because those are the very same people who hire me as a consultant to fix up their underperforming websites. Today, however, I want to give you some tips any small business [...]